So, chances are you’ve heard about Twitter. Is there something particular about tweets for admins? Now you may be wondering, how do you get started? If you’re an administrator, you may find the following tips helpful for getting started with Twitter.
Who Are You?
First things first, set up a profile for your account. Be sure to put in your full school name, location, description, and link to your school website.
Before you jump into the Twitterverse, spend a little time thinking about your goals for this new social media account. What do you want to do with this account? What do you hope to accomplish? What do you want to communicate? Make sure you have these questions answered before you start talking to your teachers and staff about your new school accounts.
What’s In A Name?
If you can, have a generic email set up by your district office. Use this email address to set up your Twitter account, and for the Twitter handle as well. Keep in mind you’ll want to pick a name that’s easy to remember and fits your school’s brand.
Your new Twitter account does no good if no one knows about it. Once you’re ready, let everyone know. Put a widget on your website so each time folks visit they see your updates. Tell parents about it in school mailings and handouts.
Create Your Hashtag.
Choose a short word or abbreviation and claim it as your school’s very own hashtag. This allows classes and teachers to send tweets and reference your school without mentioning you in full each time someone tweets.